Fall Jewelry Shoot

For this fall campaign, I directed a creative jewelry shoot for my work. This one had me styling pieces from our store and from a special trunk show with Roberto Coin. With my boss's full creative freedom and my team's (Kayley & Caroline) trust, we transformed a simple studio space with colorful props and a seasonal theme.

I rummaged through our prop room, selecting pumpkins and other autumnal elements, then let each team member choose jewelry that spoke to them. I believe the people who interact with our customers (our saleswomen) understand best what catches attention. We collaborate as a team by utilizing my photography to showcase their intuition and our products.

Here are the results: photography that is bright, chunky, and quite bold. The fine jewelry was set against warm fall tones, with playful props that captured a unique autumn mood and highlighted the pieces in a fresh, engaging way.