I led a multi-channel Valentine’s Day campaign combining social media, paid advertising, email marketing, and text outreach to promote a gift-ready bracelet collection. The campaign generated over 21,000 views through paid media, strong email engagement with ~40% open rates, and consistent traffic across channels, resulting in the majority of featured products selling during the campaign period.

A behind-the-scenes look at how I used video storytelling and social content to support a community-driven Kickstarter campaign that raised $19,140.